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For many overseas universities, China has long been understood as a major source market for international students. The traditional logic was familiar: Chinese families valued overseas education, international degrees carried prestige, and studying abroad was seen as a pathway to stronger career and
UMS partnered with the University of Canterbury to transform its annual China Open Day into a reusable, data-driven hybrid recruitment platform. Covering event discovery, registration, paid media, livestreaming, audience engagement and post-event surveys, the campaign helped UC reach prospective students across China, collect valuable first-party data and gain clearer insights to support future recruitment planning.
On a glittering evening in Auckland, United Media Solution was proud to attend and sponsor the 2026 NZCTA China Business Awards — the hallmark of excellence in the New Zealand and China business relationship. (Photo from the event) As a sponsor, UMS presented The United Media Solution Award for Excellence in Services Trade […]
How UMS helped make diamond traceability more understandable and engaging for Chinese consumers through WeChat storytelling.
For the fifth year running, UMS partnered with Swissmem to power the official WeChat Mini Program at CCMT 2026. What began as a tool to help members navigate pandemic-era challenges has evolved into a full-fledged event hub, connecting over 1,200 member companies and making every step of the exhibition smoother […]
The Video Platform Where Search, Trust, and Long-Form Content Come Together. YouTube is one of the most established platforms in the Western digital ecosystem. Owned by Google, it brings together video hosting, search, entertainment, learning, creator communities, and advertising. For brands, YouTube offers a different type of value from faster-moving […]
A Short-Video Platform Shaped by Culture, Creativity, and Commerce. TikTok has become a key short-form video platform in the Western social media landscape. As the international counterpart to Douyin, it is built around algorithmic discovery, creator culture, entertainment-led content, and increasingly, social commerce. For brands, TikTok offers a way to reach audiences […]
A Visual Platform for Discovery, Storytelling, and Social Commerce. Instagram has developed from a photo-sharing app into a visual-led platform for discovery, creator content, messaging, and shopping. For brands, it can serve as both a storytelling channel and a consideration touchpoint, helping audiences explore products, follow trends, and build familiarity with a […]
UMS, as the Chair Company of the Ningbo Yinzhou Service Trade Association, has supported the Association’s recent appointment as the Yinzhou Liaison Point for a UN initiative aiding SMEs and women-led businesses in achieving the SDGs. This milestone reflects UMS’s long-term commitment to strengthening service trade ecosystems and helping enterprises access global opportunities. Leveraging its expertise in consultancy, cross-border communications, international market engagement, and digital marketing, UMS will continue to support the Association in guiding enterprises through UN procurement systems and international projects. Looking ahead, UMS aims to help member companies become globally ready and more competitive in sustainable development cooperation.
United Media Solution (UMS) participated as a featured presenter at the “Connecting with CEEC, Focus on Slovakia (Logistics & Supply Chain Session)” held on April 24, 2026, in Ningbo. The event brought together government representatives and international enterprises to promote investment and collaboration between Ningbo and Slovakia. UMS showcased its cross-border communication and digital solutions, highlighting their applications in logistics and supply chain contexts. The company also engaged in discussions with Slovak and Central and Eastern European partners to explore potential collaborations, with plans to advance these partnerships following the event.
