Latest Articles

Eric Yu speaks on the power of QR codes at WSET Global APP Summit

On 21 June, Eric Yu, co-CEO of UMS, was invited to speak at the WSET Global APP Summit. The Wine & Spirit Education Trust (WSET) provides best-in-class education and qualifications to inspire and empower the world’s wine and spirits professionals and enthusiasts. WSET’s first Global APP Summit brings together the Approved […]

UMS is excited to be launching its refreshed Morning Brief service!

UMS is excited to be launching its refreshed Morning Brief service! Morning Brief is a daily email publication that provides an overview of what topics are being discussed through four industries online in China. These four new industries include education, travel, FMCG and luxury goods specifically related to NZ and […]

Ministry of Awesome welcomes Jessica to the stage

On 18 May, Jessica Miao, UMS Founder, was invited to deliver a keynote presentation during Ministry of Awesome’s TechWeek. This sharing session guided participants through the challenges and instructions of launching your product into the China market. Jessica has become a hugely valuable mentor from Ministry of Awesome’s incubation programme at […]

Press Release | Connection is key: UMS & AustCham Shanghai launch business boosting Mini Program

UMS is proud to announce that it has worked with AustCham Shanghai to develop a Mini Program that expertly manages member information providing a centralised platform. AustCham Shanghai has always been interested in digitalising its services, and our partnership was a pivotal first step to achieve this goal.   🔼 scan […]

UMS Celebrates Digital Success with NZCTA China Business Awards

    On Thursday 7th April, the HSBC NZCTA China Business Awards were held, celebrating the growing success of the economic relationship between New Zealand & China. This is the ninth award ceremony since its inception in 2004 and they have grown to become New Zealand’s preeminent awards recognising and rewarding […]

UMS Morning Brief monthly overview-March

  It has been two years since we launched the Morning Brief – a daily summary providing the latest buzz on social media across four different industries: education, travel, food and beverage, and wellbeing and skincare. Throughout the Covid-19 pandemic, we have identified a gap between overseas businesses and their […]

Jessica Miao won the New Zealand Women in Leadership Award!

We are thrilled to announce that UMS Founder Jessica Miao has won the Australia-New Zealand Community Awards ‘New Zealand Women in Leadership Award’ on 31st March. Jessica received a community nomination for the award, with the statement: “As a young and vivacious entrepreneur, Jessica is a trailblazer, opening the pathway […]

Case Study :First ever diamond education WeChat Mini Program launched

  Background: De Beers has a unique position in the world of diamonds through their involvement in each stage of the diamond pipeline – from exploration and discovery through to the sale of diamond jewellery. They have conducted internal courses for decades and brought together some of the best courses, adding […]

UMS Eric delivers keynote on market shake-ups

  On 22nd March, Eric Yu, UMS co-CEO and Partner, was invited to deliver a keynote presentation at a workshop run by the Australia China Business Council. This workshop is part of a series of targeted digital workshops which aim to empower Victorian exporters to take full advantage of Australia’s largest trading […]

UMS Morning Brief monthly overview – February

To give a general idea of what’s in the UMS’ bespoke China Daily Morning Brief, a daily email service focused on four industry categories – Education, Tourism, Food & Beverage, and Health & Skincare, I decided to write a summary of the Feb. insights our team published. The Morning Brief […]