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Chinese students and their desire to study abroad is a major drawcard for Australian and New Zealand education institutes. In 2017, 608,400 Chinese students chose to study abroad, an increase of nearly 12% over the previous year, with the majority of those students self-paying for the experience.   For Chinese students, and their parents, studying […]

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  With more than one million Mini Programs available on WeChat, users need never leave the app, making it an essential for brands and marketers.   WeChat Mini Programs are ‘mini-app’ which exist only within the WeChat ecosystem. The small applications operate like “lite-sized apps” enabling users to access app functionality and services without leaving […]

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