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  Education New Zealand (ENZ), the government body responsible for developing and promoting New Zealand as an International Education destination, wanted to expand its reach into the valuable China market.   With Chinese international students accounting for more than 30% of the total international students in New Zealand in 2018, and Education contributing more than […]

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Working with Key Opinion Leaders (KOLs) to help brands promote their products and services as an effective marketing strategy has been adopted by many western marketers who are trying to connect with Chinese consumers. Some are still new to the game and eager to find out about China’s powerful KOLs.   In September, UMS organised […]

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  United Media Solution (UMS), New Zealand’s leading Chinese digital marketing agency, has become an official sponsor of New Zealand China Trade Association (NZCTA), New Zealand’s largest China focused organization promoting trade and business between the two countries.   The move is a reflection of the strength and importance of New Zealand’s economic relationship with China and comes as the two […]

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United Media Solution (UMS) has been appointed by Pāmu, to create and manage its digital marketing presence in China.   Pāmu, which is the brand name for Landcorp Farming Limited, is a recognised leader in New Zealand’s agricultural sector. They are sheep, beef, dairy and deer farmers, selling to most of New Zealand’s largest national […]

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  UMS has launched an educational program in a bid to promote greater awareness of the many and varied opportunities of the China market.   The program will see the agency’s key staff presenting and attending a range of events throughout April and May across Australia and New Zealand.   The program begins with UMS’ […]

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  CLIENT: TOURISM NEW ZEALAND PROJECT: WECHAT SURVEY   New Zealand’s destination brand is one of most recognised and respected globally and the country is experiencing record numbers from tourism. As one of its most important markets, China has been integral to driving this growth and Tourism New Zealand’s activity on WeChat has been central […]

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United Media Solution (UMS) has partnered with the Asia New Zealand Foundation (ANZF) to offer an internship to New Zealand residents.   The three-month internship is open to undergraduate students majoring in media, communications, public relations, business and/or marketing and will start in February 2019.   UMS has teamed with ANZF to provide New Zealand […]

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United Media Solution enjoyed a strong agency and client presence at the inaugural China International Import Expo (CIIE) in Shanghai this month.   New Zealand Trade Pavilion at CIIE United Media Solution worked with long standing client New Zealand Trade & Enterprise (NZTE) to create a digital platform for the event. CIIE attendees were invited […]

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Over the next five years China plans to import more than US$10 trillion worth of goods and services. This rise in imports, driven by growing consumer demands is providing huge opportunities for foreign companies like those in Australia and New Zealand.   While the growth is coming from across the country, it is particularly driven […]

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  United Media Solution (UMS), New Zealand’s leading Chinese digital marketing agency, has been appointed by electricity provider PowerShop to build its brand with Chinese kiwis in New Zealand.   PowerShop, the online electricity provider which was founded in New Zealand and is backed by Meridien Energy, aims to increase its brand awareness among New […]

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