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A cloud of uncertainty hangs over the airline industry as Chinese travel collapses and travel restrictions are enforced, causing many airlines to temporarily cancel their flights to and from mainland China, until the coronavirus epidemic is contained. Although the coronavirus has caused significant interruptions within Asia, the effects on the industry are expected to recover, […]

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The coronavirus outbreak has caused strain for many industries, but overall impacts depend on how the virus is contained and its severity continues. The FMCG industry is among those feeling the most pressure from the outbreak, due to lower exports of good to China, logistical issues and shipment delays. However, within the FMCG industry, some […]

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As the coronavirus continues to grip many industries around the world, the time to revisit strategies in China has never been more crucial. The education industry, one of the most severely impacted sectors, has seen many Chinese students unable to travel due to travel restrictions and policy changes, with some cancelling their study plans all […]

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The coronavirus outbreak is significantly impacting global tourism with the population in China essentially on lock down until it subsides. Developing during Chinese New Year, one of the biggest human migrations in the world with roughly 7 million Chinese tourists expected to travel abroad, the outbreak saw many Chinese change their travel plans, with some […]

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For overseas brands, concerns around the Coronavirus outbreak in China have brought difficulties to many industries, while others are experiencing success and opportunities due to crisis preparedness. So, what have these organisations done to thrive, and what can other businesses do differently to match their success? UMS has researched and gathered valuable insights into how […]

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Jessica Miao, CEO of China digital marketing agency, United Media Solution, shares her thoughts on what trends companies can expect in China in 2020 and how they will shape the market.   The recent outbreak of Coronavirus has already had a significant impact on 2020 and its effects on international brands and China’s economy are […]

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United Media Solution (UMS), a leading Chinese digital marketing agency, has been appointed by De Beers Group Industry Services to create and manage its digital marketing presence in China.   De Beers Group, the world’s leading diamond company, established the International Institute of Diamond Grading & Research (IIDGR) in 2008 to provide a premium grading […]

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Education New Zealand (ENZ), the government body responsible for developing and promoting New Zealand as an International Education destination, wanted to expand its reach into the valuable China market.   With Chinese international students accounting for more than 30% of the total international students in New Zealand in 2018, and Education contributing more than NZD […]

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The 7-day China National Day holiday, also known as “Golden Week” holiday is one of the biggest tourist seasons for Chinese people. According to the Ministry of Culture and Tourism, the number of outbound tourists exceeded 7 million during the National Day holiday.   Chinese are increasingly choosing to travel long distances, especially abroad. A […]

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UMS CEO Jessica Miao has appeared on the China Path Podcast to discuss digital marketing and social media in China.   The podcast, which is created by the Australia China Business Council, aims to provide China business advice to Australian businesses to help deepen their engagement with the country’s largest trading partner – China.   […]

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